TIMAB Magnesium, Magnesitas Navarras (MAGNA) and Magnesium Do Brasil have always been one company, one team. The 3 structures are now united under a common emblem, a new name, and a new signature : Terresis -Protect what matters.
This identity reflects the company’s mission: to be the “guardian of a magnesia essential to all” and to bring together all its sector expertise under a cohesive banner. More readable for international customers and partners, this new brand is also intended to unite Terresis’ teams around the world.
With its integrated industrial model that allows it to control the entire value chain – from magnesium extraction to the final application – Terresis supports its customers in four strategic application areas, through each of its Business Units:
- animal nutrition and crop production via Terresis Agriculture,
- refractory solutions via Terresis MAGNA,
- industrial minerals via Terresis Industrial Minerals,
- environmental solutions via Terresis Environnement.
This new identity marks an important step in the company’s evolution, illustrating the desire to speak with one voice and reinforcing the complementary nature within the brand’s different areas of expertise.
It will allow customers to better understand the wide range of solutions offered and to benefit from the integrated expertise and unparalleled industrial experience of the teams in each of their fields of application.
The new logotype highlights the central role that Terresis plays in the magnesia market with and with its customers, by expressing the natural, essential and transformative character of magnesia through geometric shapes that intersect and amplify each other, suggesting depth, modularity and balance. The palette of deep blues affirms the modernity of the whole while reflecting the reliability of the teams and their constant commitment to responsible innovation that guides their daily actions.
For the teams, this identity embodies the industrial and responsible dynamic that drives each of the employees, pioneers in the mastery and reinvention of the uses of magnesia.
“With this new identity, we affirm our role as an explorer of the potential of global magnesia by aligning performance and sustainability. Our identity now fully reflects our raison d’être: to protect what matters, to secure the future of all. It unites our expert and passionate teams around a common ambition: to develop innovative solutions that secure the future of our customers and the planet,” says Thibaud Durand, CEO of Terresis.
An explorer and major player in the global magnesia sector, Terresis has been supporting its customers for more than 50 years in four fields of application: agricultural solutions, refractory solutions, industrial minerals and environmental solutions.
Our teams, driven by their talent and passion, are pioneers in developing tailor-made solutions and reinventing the way the world uses magnesia. With its integrated industrial model, 4 mines and 4 industrial units, Terresis controls the entire value chain, from extraction to final application, guaranteeing quality and responsibility at each stage. A subsidiary of the Groupe Roullier, Terresis develops innovative solutions that align performance and sustainability to protect what matters and secure the future of all.
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