STgenetics makes donation to the Angus Foundation at the 2021 Angus Convention
Aaron Arnett, director of beef genetics for STgenetics reached out to the American Angus Association® about an idea to support Angus juniors during the National Junior Angus Show (NJAS). STgenetics founder and chief executive officer, Juan Moreno, wanted an avenue to donate to juniors while giving their sales team and customers the opportunity to take ownership in the magnitude of the gift. By donating a portion of STgenetics’ Angus semen sales the entire week of the NJAS, it challenged everyone to reach higher sales goals, Arnett said.
“At STgenetics, we recognize that the success of the future relies on investing in our young people and teaching them to be ambassadors for the beef industry,” Arnett said. “We felt that a donation to the NJAA was a perfect way to help create opportunities for young people who are passionate about Angus cattle.”
“The generosity of STgenetics provides fuel for our junior Angus programs, equipping the next generation,” Marten said. “The impact of their gift will be a catalyst for building leaders in our breed and the livestock industry.”
Funds donated to the NJAA and Angus Foundation are used to support the Foundation’s mission of youth, education and research in the Angus breed and agricultural industry. Throughout a year, the foundation supports events such as LEAD, Raising the Bar, Beef Leaders Institute and more. All donations make significant impacts for leadership and development opportunities.
To learn more about the Angus Foundation or how you can help support the NJAA, visit https://www.angus.org/Foundation.
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